The guardian of the galaxy is produced by Kevin Feige and directed
by James Gunn. The budget was $170 million and the movie stars Chris Pratt, Zoe
Saldana and Dave Bautista. The film was marketed on tv , in cinemas and in the
US BOX office. The target audience is mainly boys due to the genre being action
adventure. It uses platforms DVD and Blu-ray. The technology used in the film
includes green screen. The initial release was in July 31st , 2014 –
Argentina.
Honey trap is a movie directed by Rebecca Johnson and an
independent movie set and based in Brixton , one of the main actresses were
Sarah Sulick who has played a role in Skins. The distributor of the film is
anchor bay entertainment.
"What are the main differences between the two films and are there any similarities"
BUDGET - Difference
The main differences between the two films are the budget and how
it effects the distribution and the advertisement of both film. Guardians of
the galaxy , a MARVEL film with a high budget of $170 million has been
widely distributed around the world and has had a successful response from
consumers. The guardians of the galaxy have A list hollywood actors who star in
the film , this includes Zoe Saldana , Chris Pratt etc this contributed to the
success of the film as it gave the film a strong fanbase and created a buzz
about the film. Due to the high budget the marketing company were able to use T
sites , tv advertisements , social networking etc.
However honey trap had a lower budget with just under a million
pounds, although sponsored by BFI and have tabloid celebrities like Tosin Cole
, Lucien Laviscount etc the distribution and advertisement is not as widely
shown worldwide as guardians of the galaxy. Whereas honey trap hasnt yet been
been released in cinemas but has been shown in festivals and Brixton , where
the film was originally made.
STORY LINE - Difference
Another difference between the two productions are the story
lines. MARVEL film Guardians of the galaxy is based on fantasy and comical
characters , with a genre of action adventure. This means it targets mainly
boys from toddlers to young adults but can also appeal to females as it uses a
strong female character played by celebrity actress Zoe Saldana. Whereas
Honey trap is based on a local factual incident in Brixton that resulted in the
death of a young teenager and it appeals to a British audience , particularly
teens.
PRODUCTION –
Difference
Guardians of the galaxy use multiple methods for pre
production to create anticipation before the film is released , this includes
press junkets , getting stars from the movie to tweet about it , teaser
trailers , guardians of the galaxy website etc. For eg the main characters of Guardians of the galaxy attended
the san diego comic-con international which is an annually held comic
convention. As well as appealing to their fan base , they were promoting their
comical based film to people who are hardcore comic lovers. This means they
were appealing to their target audience and gaining possible consumers. On the other hand , Honey trap
had to depend on social networking and their distributer sites such as youtube
and forbes.com
EXHIBITION –
Difference
Despite the fact Honey trap hasn’t been released in cinemas
, the film is still being shown in festivals. This is effective for a lower
budget film because it allows a small population to view the film and trigger
cause a buzz as the people who have viewed the film can spread positive
feedback via word of mouth. However
Guardians of the galaxy has already been released in cinemas and therefore has
more recognition in the film industry
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